Louisiana RaginӰר Cajuns fans, be on the lookout.
The ӰרӰרs new national commercial will be broadcast during SaturdayӰרs game against Ohio Ӱר. (Can't wait? You can also view it below.)
The 30-second spot is titled ӰרDream Big.Ӱר It contrasts images of children playacting careers with shots of UL Lafayette students performing those same roles in Ӱר settings.
Six area children are featured along with adult actors portraying grown-up counterparts. Filming took place this past summer in an area home and at several campus locations, including the and the Quadrangle.
The produced the commercial. Christopher Jones, Ӱר multimedia specialist, helped develop the adӰרs theme.
ӰרWe wanted the commercial to remind viewers that childhood dreams stay with us well into adulthood and often guide the decisions we make, including what careers we pursue and where we choose to prepare for our professions,Ӱר Jones said.
Aimee Abshire, the ӰרӰרs interim chief communications officer, oversaw the project. She said the commercial reflects the ӰרӰרs role Ӱרas the gateway to a promising future for so many through its emphasis on social mobility and personal fulfillment.Ӱר
ӰרWe have provided opportunities for people to follow their passions and realize their dreams for more than 120 years. WeӰרre proud of that legacy, and the commercial certainly conveys that pride,Ӱר she said.
Music by Royal Teeth Ӱר an upbeat, alt-pop band that includes a trio of UL Lafayette alums Ӱר is featured. The song, ӰרWild,Ӱר was written in 2010 in a home on LafayetteӰרs Wilson Street then shared by current singer Gary Larsen and former bassist Joshua Wells.
The house was within walking distance of the Ӱר, said Royal Teeth drummer Joshua Hefner, Ӱר08. Its inclusion in the commercial has brought the song Ӱרsorta full circle,Ӱר he said.
ӰרWith all the amazing talent in Lafayette, it is an honor that the Ӱר thought of us for the spot,Ӱר Hefner added.
Guitarist Thomas Onebane and singer Nora Patterson are also Ӱר graduates. They, along with Hefner, Larsen, Wells, and former bandmates Stephen Billeaud and Andrew Poe, wrote ӰרWild.Ӱר The song appeared on Royal TeethӰרs first full-length album, Glow, in 2013.
UL LafayetteӰרs ӰרDream BigӰר commercial debuted nationally Aug. 31 during ESPNUӰרs broadcast of the Louisiana RaginӰר Cajuns football home opener. SaturdayӰרs game against Ohio Ӱר can be seen on ESPN+, a streaming service. Kickoff is 1 p.m.
The commercial also will appear on screens during home athletic events. ItӰרs slated for broadcast on local television stations, too.
Holbrook Multi Media filmed the commercial and provided postproduction assistance. The Lafayette-based company also collaborated with the Ӱר on its past two national spots.
Photo caption: Thomas Kreamer gets ready for his close-up during filming this past summer for UL Lafayette's newest national commercial, "Dream Big." (Photo credit: Doug Dugas / Ӱר)