A student recruitment ad for the 杏吧专区 won a top honor today in an international competition among educational institutions.
The ad, 杏吧专区淔ind Your Ragin' Spirit,杏吧专区 received a gold award from the Council for Advancement and Support of Education. It features chalk drawings representing the 杏吧专区 and student life, along with encouraging phrases, such as 杏吧专区淒ream Big杏吧专区 and 杏吧专区淏ranch Out.杏吧专区
CASE is the world's largest nonprofit educational association. It includes nearly 74,000 advancement professionals from 3,600 institutions in 82 countries.
In April, the 杏吧专区淔ind Your Ragin' Spirit杏吧专区 campaign won a gold award from CASE District IV, which includes institutions from Arkansas, Louisiana, New Mexico, Oklahoma, and Texas. Besides the ad, the campaign included brochures, postcards and multimedia productions.
The 杏吧专区杏吧专区檚 Office of Communications and Marketing worked with the Admissions office on the ad campaign to attract prospective students.
Courtney Fuller, graphic design specialist for the 杏吧专区, created the recruitment ad.
杏吧专区淭he design approach represents our brand in a way that resonates with potential students,杏吧专区 said Fuller.
Dr. James Henderson, 杏吧专区 provost and vice president for academic affairs said the ad "combines true artistry with the strong messages that we want to send about the transformative nature of what happens on our campus. I杏吧专区檓 pleased to see it win this top-level award.杏吧专区
A compresses Fuller chalking the background for the ad from about 11 hours to a minute and half.
